Along with the maturity of the stationery industry market, many stationery brands came into being, and in order to occupy the market opportunities, the producers have launched promotional activities to attract consumers' attention. But you will find that there is such a phenomenon in the market. Here, the producers will make the promotion hot, and the consumers will wait and see, which makes many producers feel helpless.
In fact, even if the promotion activities of the producers are ever-changing, there is no real benefit and demand for the consumers. Such promotions are also a lively event for the consumers, so there is such a promotion. In the end, the phenomenon is still from the stationery producers themselves to find the problem: the promotion method is too complicated, the promotion is overwhelming; the product selection is not right; the timing of the promotion is not well mastered. The first thing that companies must make clear is that consumers will never buy an unwanted main item because of a gift they need. The value of the gift is always under the main product.
Then office stationery producers must make the promotion method simple and clear during the promotion, so that consumers can quickly understand the content of the discount, you want to use the very complicated numerical calculation to tell consumers how to offer, many Consumers will find it very troublesome, which leads to the loss of a large number of consumers, which is not convenient for the producers themselves. Both sides have no advantage. Secondly, when you promote the product, you must choose the right product, which must conform to the positioning of the market. If the positioning is not accurate, it will be counterproductive. Companies should ensure that they are both promoted and never compromised. At the same time, office stationery companies can increase the added value of products by promoting services when they promote products, and give back to old customers who buy more products. At the same time, enterprises should also pay attention to the fact that ultra-low-price promotions will cause old customers to have a psychological contrast. Similarly, they are low-priced products. If discounts are to be promoted, it will also cause many consumers' doubts. Promotion must have a positioning, grasp the degree of good, after the end will endanger the positioning of the product, it will be undoubtedly defeated.
The most important point is that the promotion must choose the right time. You said that you have the hottest summer to carry out the promotion. If the consumer has time to take care of you, the time period is very important, and secondly, your so-called promotion will be certain. Can't be too long. Some merchants use the so-called "clear clearance" for a few days, and it will last for several months. This will make consumers lose their determination to buy, and the promotion time must be very clear.
To change the situation in which such a product is not promoted, office stationery producers have to start from their own to be the key to solving the problem.
Our company also main to design Plastic Products, Paper Products, Wooden Products, Household Products, Stationery Products, Sewing Products and so on
Triple C International (ShenZhen) Co.,Ltd. was established in 2018. It`s a professional foreign trade company engaged in import and export trade, and carries out business operations such as international trade, cooperative production and intermediary trade. The company mainly provides high-quality OEM-product and ODM-product services for customs in Japan, Southeast Asia, Europe and Unite States, and has a professional technical team that provides hundreds of OEM-product services for dozens of customers, and has dozens of excellent suppliers. The company mainly provides sewing products, plastic products, paper products, wooden products, household products and other OEM services, including handbags, gift boxes, Storage Boxes, stationery boxes, kid toys, Paper Boxes, school supplies, office supplies and other products import and export business.
